Welcome to Off The Ground.
A full-service marketing agency for the Lean Startup.
Recent Work
We offer a unique service by managing the whole marketing process for our clients. We do the leg-work to make sure you have a cohesive brand and marketing materials and that they are all working to meet your business goals. We not only can help create an effective strategy and plan but we also can manage the implementation.
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Streetline
Smart Parking for Cities.
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SmartsCo
Games and Guides that make learning easy and fun.
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Edwards Educational Services
Educational Consulting firm.
Our Thoughts
Our blog covers a variety of topics to help you enhance your branding and marketing efforts. Here we review best practices in marketing as well as the latest tools and techniques in today's ever-changing world of marketing.
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American Airlines’ Rebranding Effort
A for Effort, B for Execution Back in my management consulting days with Ernst & Young, I spent …
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Note to Instagram: Don’t Always Trust Your Lawyers
Big Oops at Instagram My Twitter and Face book feeds are filled with folks who are up-in-arms over …
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Bad Idea: UC Logo Debacle
I admit, as a proud UCSB alumni, I was one of many caught up in the campaign to …